Thursday, September 27, 2012

Throwback Thrusday: Reebok Classics

Dee Brown

90’s Basketball oh what joy the 1990’s brought to basketball fans. From Michael Jordan to big daddy kane like high top fades to John Stockton’s  basketball short’s this decade had many different symbols and representation. When you think 90’s NBA Basketball you think of the Chicago Bulls, NBA Jam and the Reebok Pumps. This shoe ushered in a new era of Basketball when released in 1989.

Worn by the likes of Shawn Kemp, Dominique Wilkins and Shaq the Reebok Pumps are one of the best representation’s of the NBA at that time. The rim shattering dunks from the “Rain man” and Dee Brown really made the pumps a hit. The shoes featured a button that said “pump” on it and when you would hit push it at a rapid pace it would increase air pressure in your shoe and make it a lot tighter creating a much better feel while playing on the court. No other shoe before or after was like the Reebok Pump it gave the brand an identity and in many ways represented a whole generation and the basketball they watched in that time span.  Who could forget the 1991 NBA Slam Dunk contest where Dee Brown of the Boston Celtics covered his eyes while dunking a basketball while wearing the Reebok pump Omni‘s . That Dunk made Reeboks a household name. Even in 2003 when John Cena was just breaking into the WWE as a wrestler he regularly sported the Pumps and embraced them.

Shawn kemp


After the the 90’s for the company and the shoe they continued to push the pump by signing Allen Iverson to a lifetime contract in 2001.The then Philadelphia Basketball star was the face of the company and he was to Reebok what Jordan was to Nike. He Along with Yao Ming were the 2 cover boy’s for Reebok in the early 2000’s. A.I Reeboks for me as a kid were always the one pair of shoes I always wanted being the fan that I was of Allen. Although the company has re-released some throwback A.I’s
and signed Wizards Guard John Wall the company hasn’t seen the kind of success they did in the 90’s and early 2000’s. So every time you see a Pair of Pumps and get that ever so nostalgic feeling just know that they are a fashion statement and not your everyday B-Ball shoes.

Allen Iverson

Yao Ming

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